Conventions on Web Design

Each website has its unwritten conventions: Know your audience, be consistent and do not disturb your visitors with unnecessary graphics adornments.


Every year, hundreds of websites "win" prizes for being abjectly bad. Sometimes, they have globes that spin and fuchsia texts on a lime green background. Other times, they have a clumsy navigation system and grotesque flickering backgrounds.
But irrespective of design sins, Web sites that are bad, extremely bad, are strangely common. Maybe it's because creating one is not that difficult; or maybe we all have the impulse to play with color, texture, and sound and, sometimes, the new Web tools feed our ugliest instincts. To take a look at some of the most common mistakes, visit .
You can also see , which shows monthly new offenders.

List of the worst websites

  1. bottom The Afterlife
  2. 7
  3. Bavarian Boathouse
  4.  One Nation
  5. Wet Water Equipment
Let's look at some general principles that can help you ensure that you will never end up in a list of the "worst websites."
  • Do not complete (and do not disturb your visitors): You can do a lot of fetishes and things on a Web page but, unless they serve a purpose, just say no. You will see that by exercising restraint you can make a few tweaks look sophisticated and wise. Adding a lot of elements, on the other hand, will make your site look heavy and illusory. If you reduce them, you will ensure that your graphic glitz does not eclipse the content and that visitors do not run away irritated.
  • Be consistent: No matter how logical you think your website is, most visitors will not think so. To cut the confusion from one page to another use an organization, headings, graphics and similar links, a simple navigation bar, etc. These touch-ups help visitors feel at home.
  • Know your audience: Each type of website has its own unwritten conventions. You don't need to follow the same design in an e-commerce store as a promotional page for an experimental group of electric harmonica. To decide what is appropriate and what does not visit other sites that treat the same material as yours.

They reach the widest possible audience

Not only do you have to understand your audience, you also need to understand their computing capabilities. Good Web designers avoid frills unless everyone can experience them, nothing is more disappointing for a visitor than arriving at a site with graphics to verify that they cannot enjoy them because their PC does not have enough power.
The creators of the most popular websites have carefully considered all these issues. For example, think about the number of people whose computers do not allow them to buy a book on Amazon, do an auction on eBay or do a Google search. Are you thinking of a number close to zero? To make your website as accessible as these you must use the most accepted Web standards and test your site on different computers.
They have been widely stressed that the average Web designer goes through three stages of maturity:
  • "I'm learning, so I'll do it in a simple way."
  • "I am a web guru and I will prove it by hogging functions."
  • "I'm sick of compatibility issues between browsers, so I'll do it easily."

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